August 2024 Outreach Toolkit
This page contains library outreach ideas for August 2024. To view the contents of the full Marketing Outreach Toolkit, visit the project LibGuide.
One-Shot Sessions: Email Examples
Looking to connect with new or unengaged faculty? Check out this stock email text you can customize to fit your audience and needs.
Curated for You: Department Flyers
Design a flyer with specific departments in mind. Include new acquisitions, LibGuide links, scholarly resources, and how to set up instruction sessions. You can also shine a spotlight on the librarian liaison for that department.
Toolkit Tip of the Month
Use a Call to Action
A good call to action (CTA) makes it clear what steps you want your stakeholders to take. The content leads your reader to the pinnacle of the email, flyer, social media post, etc. With a great CTA, you can convince your audience to check out your collections, ask for information or engage with the library in a specific way. Including more than one CTA is even more powerful. The first pitch can come at the beginning of the content and the second pitch can come at the end of the content, but that’s only one way to do it.
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