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October 2024 Outreach Toolkit

This page contains library outreach ideas for October 2024. To view the contents of the full Marketing Outreach Toolkit, visit the project LibGuide.

Retention and Enrollment

Black and white image of a spooky forest with the text: All Hallows Read, A bone-chilling, librarian-selected collection and a QR code.All Hallows Read

All Hallows Read is a Halloween tradition: In the week of Halloween, or on the night itself, you give someone a scary book. A great way to promote it within the library is by creating a display of especially spooky books.

Learn about All Hallows Read

Academic and Career Success

Graphic design titled Writing Center Collaboration with illustration of hands writing in a blank notebook with a plant, glasses, photos, etc.Writing Center Collaboration Follow-Up Email

Make a goal to follow up with the Writing Center to finalize a potential collaboration. 

Tip: November is National Novel Writing Month — a great time to plan a Come Write In collaboration!

Follow up on a collaboration

 

A person sitting outside holding a laptop and smiling with a backpack beside him.One-Shot Session Follow-Up Email

Don't forget to send an email following up on any open requests. 

Tip: This is a great opportunity to tie in Global Media and Information Literacy Week!

Follow up on a one-shot email

Access and Affordability

social media post with image of historic handwriting American Archives Month

American Archives Month is a great opportunity to demonstrate how your library makes history accessible. Feature your archives using this social media post template and the hashtag #ArchivesMonth.

Learn how to feature your archives

 

 

International Open Access Week orange and black logoOpen Access Week

Open Access Week is October 21-27 and the 2024 theme will continue the call to put "Community Over Commercialization." Visit the OAW website to find several resources and downloadable graphics to use in promotions.

Learn about Open Access Week

Toolkit Tip of the Month

icon of a folder with the symbol for download (arrow pointing down)Batch Your Content

Batch your work by taking several photos at a time and pre-uploading them into Canva to use throughout the year. Don't forget, every PALNI-supported library has access to a free Canva Pro seat through PALNI!

Email the Strategic Communications Director for assistance.

Subscribe to the Toolkit!

Sign up to receive the the PALNI Marketing Outreach Toolkit monthly via email.

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